A light overview and introduction into team dynamics and organizational behaviour. I found this book overly simplistic and not overly insightful. Of course, I am biased as my background, training, and education(BCom, MBA) have already introduced me to these concepts and ideas. I recommend this book as a short intro that can be finished in an afternoon sitting over coffee or during a business flight. A better book with greater insights would be "Group Dynamics for Teams" by Daniel Levi.
Paradigm changing insights come from bringing together and holding opposing ideas and mental models rather than choosing one and refuting the other. The nature of one's profession, education, and experience makes it impossible to consider features of a problem that might be relevant to another profession. No one model is perfect, they all make logical sense - from a particular angle.
"Opposing models are the richest source of new insight into a problem. We learn nothing from someone who sees the problem exactly as we do"
A slow start but a strong finish is how I characterize this book. This book explores the author's thoughts on the business side of running a startup. The author highlights the critical role of product management, marketing, sales, and branding in the success of a tech startup. Too many founders ignore or pay too little attention to the customer.
One of the best books out there on Technology Product Management for Product Managers. This is really a compilation of knowledge, lessons learned, and words of wisdom on being a product manager. Several chapters are too light but nevertheless serve as a starting point to learn more. Better books are available that provide deeper dives on topics this book only lightly touches on. Essential “intro” book for aspiring Product Managers.
An essential how-to book for practitioners such as product managers, product marketers, marketing professionals to better understand their users in online communities through Applied Ethnography. From understanding and managing online communities to learning how your product/services are perceived, this book details methods to gather, analyze, and interpret data for User Research, User Discovery, and Needs Discovery. Written by Schulich MBA prof Robert V. Kozinets.
The most comprehensive book on negotiation there is and yet, concise and easy to read and follow for the practitioner. Theories are covered with an emphasis on real world application. Responding to Take it or Leave it approach, Manufactured Anger, working with more powerful sides, etc are all covered. I had the good fortune to study and practice under Kevin Tasa, the book's author and instructor for my Schulich MBA negotiation class.
An essential read. The book reveals, in an unvarnished way, what life in the C-suite can be like. While b-school grads will not learn anything new and will easily recognize concepts, the value from reading this book is in learning how those concepts play out in the real, fast paced, competitive world of a tech business. This book made me realize just how valuable a b-school education is especially in HR and Organizational Behaviour. Many lessons the author learned the hard way could have been learned in the b-school classroom.
THE essential book on practical pricing strategies that all product managers and product marketers should have. Incredible detail and insights at just the right level for both the novice and the seasoned. Well structured and not overly academic or theoretical. Essential resource for product managers to have with examples of applications and use cases.
Excellent book on product marketing strategy for the technology world. The book describes and offers proven strategies for overcoming one of the key problems that tech companies face affecting their survival - getting a product into the mainstream market after successfully winning over Innovators and Early Adopters. Primarily aimed for B2B, the ideas and concepts can also be applied to B2C as well. Essential must read for those in tech or who want to get into tech. Get the 3rd edition.
